Don’t Be a Matrix Brand

Are you building a matrix brand, or a multidimensional brand?

Are you building a matrix brand, or a multidimensional brand?

If you’re confused about what the heck that even means… read on, because if you’re looking to build a business that truly transforms people’s lives and is aligned to your soul’s calling, you need to know the difference.

I want to save you the mistake of pouring most of your energy building a brand from the constructs of your mind.

Obsessing over what the brand strategy needs to be, what colors to use, the copy you’re writing on your website, what sort of things to post for your content pillars, what other people in your industry are doing and how they’re doing it better than you.

Don’t get me wrong, these are all relevant factors to consider as you’re growing your brand.

But if you’re looking to create a magnetic, sustainable, and aligned brand just using your head, it will not survive. And if it does, it will take every ounce of your energy, efforting, and constant pushing to stay alive.

Sounds exhausting, doesn’t it?

Think of it this way. You’re building a brand based on what you know right now. This means that your current fears, insecurities, and past conditioning, and limiting beliefs around how the world should look like and your place in it are feeding into the decisions you’re making and the lens through which you build that brand.

If you go about this process unconsciously, you’ll create what I call a “matrix brand” – it can only survive according to the rules of the 3D world, and it will only grow as big as your own limitations.

You’re not intentionally doing that, of course — this is unconscious, however if you are building only from the MIND then you are limited by just that: the 5% of the conscious mind that’s online, while the subconscious mind that actually determines 95% of your reality is in the driver’s seat of what you say and how you say it.

By the way, this isn’t a doom and gloom email, because THERE IS ANOTHER WAY.

And that’s consciously, intentionally, and sustainably building a multidimensional brand that brings ALL of you to the table, and is a full embodiment of who you are and your soul’s purpose on this planet.

The irony is that a multidimensional brand can bring you just as much income, influence, and impact as the matrix one does (arguably more), but it FEELS different.

It feels like YOU. Authentically you.

As a result, when you share your brand, you share your soul… and people who are meant to hear you, can hear you.

To go deeper into this topic, I created a short, 15-minute video explaining how you can start the process of shifting out of a matrix brand, to embodying the full expression of your multidimensional brand.

You can watch it right here.

I know we live in the age of reels and short attention spans but hopefully you will receive this transmission 🙏🏼.

For those of you who are SO ready to build a multidimensional brand so you can step into full embodiment of the work you’re meant to do on this planet and change people’s lives, let’s talk.

I currently have spots open to work with me privately, in both long-term and short-term containers. If you’d like to explore what it looks like to work with me, apply for an Alignment call with me here.

Hey, I’M CELINNE DA COSTA!

I'm a self-actualization coach and brand growth expert for CEOs, executives, and leaders. My work has been featured internationally, including Forbes, Entrepreneur, Business Insider, and TEDx. I've helped thousands of visionary leaders worldwide to unlock their most powerful story from within and grow their influence, income, and impact while staying aligned to their true soul's purpose.

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