10 hacks to unapologetically share your story
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Discover the power of your story!
I see my life as one epic story.
Born in the heart of Rome, Italy, to a Brazilian mother and an Italian father, I’ve been a child of the world since I was introduced to it.
Since leaving Italy, I’ve gone from living in the quintessential suburban neighborhoods that American dreams are made of, to getting my Communication degree at the University of Pennsylvania, to working as a brand strategist in corporate New York City.
In 2016, I gave it all up to design my dream life: one that has allowed me to turn my passions into a business that fulfills me, rediscover who I really am and what I want to create during my time here, and create deep connections with inspiring humans around the world.
Every. Single. Day.
It all began with a social experiment that took me traveling around the world, and has since evolved into a life-changing journey that proved to me what I always knew in my heart: we get to choose our story.
Growing up, I never felt like I fit in anywhere.
Since I immigrated to the U.S. as a child, I was sold the idea of the American Dream: work hard, climb the corporate ladder, make lots of money, buy a white-picket fence house in the suburbs, retire and travel when I’m old.
I always felt there was something inherently wrong with me for wanting something different.
I wanted to
I silenced my dreams and instead settled for the “responsible” path to adulthood by attending a prestigious university, getting a decently paying advertising job, and building a life of security and routine.
All the while, I struggled with depression, anxiety attacks, and heart-wrenching feelings of incompetence — I was living a placeholder life, and no matter how much I pretended, I instinctively felt that I was meant for more than what society had prescribed me.
I hid from change, so life threw change at me
By my third year living in New York City, the strong dissatisfaction growing inside me was almost unbearable. Then, life intervened.
A series of events completely threw me off balance: I didn’t get the promotion I wanted, my then-boyfriend unexpectedly broke up with me on my birthday, my beloved grandfather passed away unexpectedly, and my rent significantly increased. To top it all off, I had a heart-breaking experience volunteering at an orphanage in the slums of Cambodia, one of the unhappiest countries in the world.
I was at a point where nothing was going as I wanted. After returning from Cambodia, I realized that if I wanted a shot at being happy, I HAD to change my life.
I asked myself - am I going to do something about this?
The answer was a resounding "yes."
That day, I decided to take my life apart and redesign it from scratch.
That's when I left everything behind, and took a leap of faith.
I will not spend another minute of my life consciously living in fear.
I spent close to a year putting my fate into the hands of people — mostly strangers — around the world. An astonishing 100+ hosts in 20+ countries across five continents opened their homes to me.
I believe they did this because they recognized in me what they recognized in themselves: a hunger for purpose, to do more with our days than just work, pay bills, and die.
Regardless of race, culture, or socioeconomic background, every person I encountered along my travels generously shared themselves with me, and as a result, unlocked a love for humanity in me that I didn’t know existed.
I couldn't have imagined what happened next.
When I returned from my circumnavigation, I was hit with the sobering realization that I could never go back to my old life again. I had to keep going, but I was a broke freelancer and didn’t know what to do. I asked myself:
What can I do with skill and passion, that will set me apart from everyone else?
The answer was storytelling
I’ve always been a vivacious storyteller at heart, and my skills took quantum leaps that year as I used my brand strategist and writer background to share daily stories about the people I met, my travel adventures, as well as insights from my personal and professional development.
My online community was quickly growing, my brand was getting recognized, and my stories were getting media attention — I was even invited by Forbes to document my journey!
Plus, my entrepreneur friends and companies I was collaborating with were hitting me up for brand and storytelling advice all the time and getting big results from implementing what I suggested.
Even though I was terrified of becoming a business owner, I remembered my promise back in New York City.
I knew in my heart this was the path
that would lead to the freedom and purpose I craved.
I leveraged my story to build the business of my dreams
Once I made a decision to go ALL IN on myself, life began working in my favor once again.
Within 9 months, I had a six-figure, location-independent business that allowed me to keep traveling, set my own schedule, and work with clients I loved. More than that, I was helping people connect with their deeper truth, grow their brand, share impactful messages, and get visible in their industry… all by telling better stories!
Storytelling transformed my life
from the inside out.
Once I got clear on the story that was INSIDE ME and how to powerfully communicate it to my audience, opportunities started flying at me, including:
Being approached by and featured in 100+ international publications including Forbes, Entrepreneur, and Business Insider
Building a raving tribe of over 70,000 people, who support my ventures every step of the way
Invitations from companies (including boards of tourism!) all over the world to collaborate with their brand and share their story.
Partnering with and befriending top influencers in my industry
Being personally invited by TEDx to share my story with the world
MOST IMPORTANTLY, MASTERING MY STORY HAS GIVEN ME PURPOSE AND DIRECTION. And that's priceless.
I'm living my life as an epic story, and my purpose is to help you create yours.
We all have a story to tell, and that story has the power to shape your reality. Why not make it a reality that is aligned with your dreams? Ask yourself...
What truly fulfills you?
What is the legacy you want to leave behind?
Are you proud of the life you're building?
If not ... what are you going to do about it?
Your reality starts with the story you choose to tell - to yourself and to the world.
Make it epic.